Bargaining power of Suppliers:
- Number of suppliers
- Size of suppliers
- Switching Costs
- Unique service
- Ability to substitute
- Number of Customers
- Buying Volumes
- Incentives
- Brand identity
- Switching costs.
- Time and cost of entry
- Knowledge
- Technological requirements
- Financial requirements
- Low cost of switching to a substitute product
- May be an inconvenient transition to a new device
- Cell phone contracts reduce the threat of a substitute to the iPhone
- Very competitive and rapidly expanding industry
- Many similar ideas within the products
- Companies such as HP and Dell