I feel that Apple's strategy is to create products that really differ themselves from other companies. They use creativity throughout the company and ingenuity to create products that really improve the world of technology. It is one thing to say that they are these things but the proof is in the pudding, they have enough money to pay the Canadian deficit and are one of the most powerful companies in the world. They chose this strategy to provide the world with what they really want, simple devices that work and make their life's easier. This strategy fits all strengths that Apple has with the extremely bright ideas coming from their employees and the "push for improvement" mentality that Apple has. Apple's strategy is perfect the way it is, the advertising they do is genius as it captures audience's no matter the age group and clearly whatever they are doing is working for them.
Apple basses their work on these questions, and as we heard when Steve Jobs died he had plans for the future for the company and they were just filled with ideas.
- What is our business mission?
· Who are our customers?
· What do our customers value?
· What have been our results?
· What is our plan?
Apple basses their work on these questions, and as we heard when Steve Jobs died he had plans for the future for the company and they were just filled with ideas.
- What is our business mission?
· Who are our customers?
· What do our customers value?
· What have been our results?
· What is our plan?